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How Many Keywords in SEO?

How Many Types of Keywords in SEO Are There?

One of the main considerations for someone that is starting to leverage search engine optimization (SEO) is creating content with keywords that allow web pages to rank for highly demanded queries on search engines. A business owner or marketing professional that is unacquainted with search engine optimization will be surprised to discover that there are multiple kinds of keywords that are used in content creation for SEO. How many types of keywords in SEO are there?

Below, CratosAM takes a deeper look into SEO content creation and how keywords and phrases are effectively used in a strategy. 

How Many Keywords to Use in SEO?

The guidelines for how many keywords to include in an SEO digital marketing strategy are fairly straightforward when it comes to content creation services. There should be between 10-15 keywords, which are comprised of primary, secondary, and client keywords.

The important thing to keep in mind when you are creating SEO-friendly content is to make sure that you use keywords just the right amount throughout the copy, without over-stuffing or under-using them. A good rule of thumb to follow is to only use the primary keywords 3 to 5 times throughout the copy and each secondary keyword 1 to 3 times throughout the copy. Each client keyword should be used once throughout the copy as well. 

What Are Primary and Secondary Keywords in SEO?

An important part of learning how many keywords in SEO there are and our blog content creation services is how effectively we leverage primary and secondary keywords.

Primary keywords are the keywords that a specific webpage is targeting. These should be on-topic and relate directly to what the content is about. As stated above, these primary keywords need to be included 3 to 5 times throughout the copy.

Secondary keywords are those that are not directly related to the topic discussed on the webpage or blog post but should be loosely related to the topic at hand.

The goal of leveraging both of these kinds of keywords is to cover all of your bases so that the content on your website captures the attention of most of your potential customers. Primary and Secondary keywords should follow a consolidated structure and strategy so that all the aspects of your website are pulling in the same direction. 

What Is Interlinking in SEO?

Our South Florida digital marketing agency also recommends that you perform interlinking on all of your web pages. This makes sure that the readers on your website can easily navigate throughout your website and view related pages. This also lets search engines know that the pages on your website are related to one another, improving the ranking of your website on search engine results pages. 

More About CratosAM

Aside from detailing how many types of keywords in SEO there generally are, CratosAM is one of the top SEO companies in South Florida because of our attention to detail and expert perspective on digital marketing and search engine optimization. We offer South Florida SEO services, web content creation services, and South Florida PPC advertising services. Contact us today to learn more.

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